A Van Gogh immersive experience is any of a number of real-life or virtual reality exhibits of Vincent van Gogh's paintings. The for-profit events range across venues, organizers, and cities around the world, though the majority have been held in North America in 2021 and 2022. The events are typically set up in large gallery spaces. Images or videos of the artist's works are projected onto walls, ceilings, and floors, sometimes accompanied by animations, narrations, music, or fragrances.