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P&G partners with Albéa to launch recyclable toothpaste tubes
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Procter & Gamble is starting the switch to recyclable HDPE tubes for their Crest, Oral-B and Blend-a-med toothpaste brands in January 2021. The full conversion of the full portfolio in US and Europe is expected by 2025. The consumer goods giant has already reached an agreement with Albéa to start using their proprietary Greenleaf Generation 2 tube technology. A few months after a similar announcement by Henkel, Procter & Gamble (P&G) is committing to switch their toothpaste...
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