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Here's why YouTube is shelling out to get creators to make short videos | CNN Business

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Here's why YouTube is shelling out to get creators to make short videos | CNN Business

Short videos are everywhere on social media and competition among platforms for the creators who make that content is fierce. YouTube is banking on its deep pockets and long history of partnering with creators in its effort to grow its short video offering, YouTube Shorts.

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Here's why YouTube is shelling out to get creators to make short videos | CNN Business

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Here's why YouTube is shelling out to get creators to make short videos | CNN Business

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