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How has the Taylor Swift effect boosted American football?

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How has the Taylor Swift effect boosted American football?

Swift watches a regular season game between the Kansas City Chiefs and the Chicago Bears at Arrowhead Stadium on September 24, 2023, in Kansas City [David Eulitt/Getty Images] What is the Taylor Swift effect? Swift has built an economic power house around her music career. She is wildly popular with a huge fan base, and this has helped build a pseudo-influencer market known as the Taylor Swift effect.

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How has the Taylor Swift effect boosted American football?

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How has the Taylor Swift effect boosted American football?

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