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1 year ago

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Strong U.S. demand and AI helps Sorrell's S4 to navigate tougher environment

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Strong U.S. demand and AI helps Sorrell's S4 to navigate tougher environment

Martin Sorrell's S4 Capital said artificial intelligence (AI) was helping the advertising group to become more efficient and navigate pressure from clients seeking to cut costs.

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Strong U.S. demand and AI helps Sorrell's S4 to navigate tougher environment

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Strong U.S. demand and AI helps Sorrell's S4 to navigate tougher environment

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