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Impossible Foods slashes foodservice prices again, despite 'skyrocketing' demand: 'It's the

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Impossible Foods slashes foodservice prices again, despite 'skyrocketing' demand: 'It's the

While cutting prices when demand is “skyrocketing” is somewhat unorthodox, Impossible Foods' latest double-digit price cut to foodservice distributors reflects its growing economies of scale and mission to make plant-based meat a more accessible and affordable choice, as well as a more ethical and sustainable one, says the Silicon Valley-based firm.

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Impossible Foods slashes foodservice prices again, despite 'skyrocketing' demand: 'It's the

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