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The 'Sephora kid' trend shows tweens are psyched about skincare. But their overzealous approach is raising concerns | CNN Business

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The 'Sephora kid' trend shows tweens are psyched about skincare. But their overzealous approach is raising concerns | CNN Business

Tweens, the consumer group that's outgrown the little kid stage but are not yet teenagers, are obsessed with skincare. Their curiosity for all kinds of creams, gels, face masks and facial peels has even earned them a viral moniker: “Sephora kids.”

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The 'Sephora kid' trend shows tweens are psyched about skincare. But their overzealous approach is raising concerns | CNN Business

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The 'Sephora kid' trend shows tweens are psyched about skincare. But their overzealous approach is raising concerns | CNN Business

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