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5 months ago

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Rakuten's mobile misadventure: from ambitious plan to millstone

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Rakuten's mobile misadventure: from ambitious plan to millstone

When Japan's Rakuten launched a mobile service network in 2020, the e-commerce and fintech giant promised to disrupt the world's third-largest telecoms market. It's done that in part, but the greater shake-up has been to its finances.

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technology japan e commerce ecommerce retail online shopping rakuten mobile rakuten mobile

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Rakuten's mobile misadventure: from ambitious plan to millstone

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Rakuten's mobile misadventure: from ambitious plan to millstone

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