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Luxury Brand Partners' Tev Finger on knowing (and creating) what beauty conglomerates want before t

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When Tev Finger pitched his idea to Estée Lauder — an in-house brand incubator that he would run — the company almost went for it. "I give a lot of credit. It's hard for a company that buys brands that are profitable to even contemplate taking a risk on incubators," Finger said on the Glossy Beauty Podcast. "It ended up not happening." That was around 2006, Finger recalled.

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Luxury Brand Partners' Tev Finger on knowing (and creating) what beauty conglomerates want before t

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