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Discount Alert: The Sony a7 III Has Never Been So Cheap
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The Sony a7 III is still an incredibly popular camera and that's probably one reason that it's held its price for so long — until now. Sony has a number of discounts available at the moment but it's the price of the a7 III that grabs the headlines. Will you be placing an order? For what feels like an eternity, the a7 III has maintained its price of $1,998. As predicted following the launch of the new Sony a7C, there's now a sizable discount available, shaving it by $300 to $1,698.
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