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L'Occitane en Provence broadens bulk offering
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Launched in June 2019 in three stores, the experience designed by L'Occitane for three shower gel references will be available on a larger scale in Europe and Asia and broadened to hair care products. This action is part of a global waste reduction strategy. Three of the brand's successful shower gel references are currently available in bulk fountains tested in three points of sale in Germany and Spain. For the first purchase, the price of the aluminium bottle and its content is the same as...
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