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1 year ago

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F1's deal with Lenovo shows sport's partnerships have gone mainstream

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F1's deal with Lenovo shows sport's partnerships have gone mainstream

Lenovo is not an F1 sponsor or an advertiser. They are a partner, and it shows the sport is as healthy as ever as their storytelling goes mainstream.

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F1's deal with Lenovo shows sport's partnerships have gone mainstream

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F1's deal with Lenovo shows sport's partnerships have gone mainstream

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