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Kia, once the 'value' brand, now has the biggest price markups | CNN Business

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Reversing a century of tradition, most cars now sell for over the manufacturer's sticker price. This is thanks to high demand paired with hobbled production due to global parts supply problems. But the brand with the highest average percentage markups might be the biggest surprise.

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Kia, once the 'value' brand, now has the biggest price markups | CNN Business

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Kia, once the 'value' brand, now has the biggest price markups | CNN Business

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