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2 years ago

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Sales of Keystone Light boosted by 15-pack, not rebranding, CEO says in trademark dispute

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Sales of Keystone Light boosted by 15-pack, not rebranding, CEO says in trademark dispute

Molson Coors CEO Gavin Hattersley testified three days in a trademark trial accusing it of rebranding economy beer Keystone Light to make consumers think the beverage was made by craft brewer Stone Brewing.

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Sales of Keystone Light boosted by 15-pack, not rebranding, CEO says in trademark dispute

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Sales of Keystone Light boosted by 15-pack, not rebranding, CEO says in trademark dispute

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