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2 years ago

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Virgin Cola: How Richard Branson Tried and Failed To Win the Soda Wars

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Virgin Cola: How Richard Branson Tried and Failed To Win the Soda Wars

The story of Virgin Cola, Richard Branson's bold attempt to take on Coca-Cola and Pepsi at their own game. Of course it failed, but it did so stylishly.

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Virgin Cola: How Richard Branson Tried and Failed To Win the Soda Wars

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Virgin Cola: How Richard Branson Tried and Failed To Win the Soda Wars

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