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2 years ago

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Dealers Must Adapt to Millennial Car Buyers' Needs

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Dealers Must Adapt to Millennial Car Buyers' Needs

Branding is critical for millennials. If your 65-year-old dealership owner still insists on being the face of every traditional television advertisement, you'll still sell cars to this generation, but you won't maximize your opportunities.

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Dealers Must Adapt to Millennial Car Buyers' Needs

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Dealers Must Adapt to Millennial Car Buyers' Needs

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