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Sixt Launches Subscription Service as Latest U.S. Expansion Tactic | Business Travel News
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On the heels of its recent expansion in U.S. locations, Sixt in recent weeks launched a new subscription plan, Sixt Plus, for U.S. customers, in which they can rent vehicles long-term for a monthly fee. Sixt North America CEO Sebastian Birkel spoke recently to BTN transportation editor Michael B. Baker about the new service and potential use cases as well as other strategies the company recently has launched to grow its presence in the U.S. market.
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