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Rapper's new food brand takes on Aunt Jemima, Uncle Ben's
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New Orleans rap mogul Master P has introduced several new food products in an effort to compete with Aunt Jemima, Uncle Ben's and other trusted but embattled staples on grocery store shelves. The 50-year-old entrepreneur, whose real name is Percy Miller, launched the “Uncle P's” brand in March, with rice, beans, grits, pancake mix, syrup and oatmeal products that feature his unmistakable image on the packaging, clad in sunglasses.
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